Town launches Head Education “Let’s Play Safe” Concussion Awareness campaign

Wednesday, July 25, 2012 – for immediate release

Town launches Head Education “Let’s Play Safe” Concussion Awareness campaign

According to the Canadian Public Health Agency, over 40 per cent of brain injuries in children and youth occur during sport and recreation activities. To encourage Oakville residents to play safe, the town is launching a Head Education Concussion Awareness Campaign with special emphasis placed on targeting local sports organizations and their coaches.

“With an active sport and recreation community, our goal is to ensure that residents play safely and take the necessary precautions to avoid concussion related injuries,” said Nina de Vaal, director of Recreation and Culture for the Town of Oakville. “This education campaign provides all the relevant information about concussion prevention and what to look for if a concussion is suspected.”

As part of the public education and awareness campaign, the town will be hosting public information sessions with sports organizations to educate them about concussion symptoms and signs, prevention tips, and other information specific to head injuries. Organizations interested in booking a Head Education Concussion Awareness information session for their coaches can contact Monica Sulej, Make Your Move program coordinator at 905-845-6601, ext. 3896 or msulej@oavkille.ca.

This initiative was generously funded by Ministry of Health Promotion and Sport Healthy Communities Fund Grant and developed as part of Make Your Move Oakville — the town’s public education and awareness program to promote the benefits of healthy, active lifestyles. The concussion awareness pamphlet is available for pick up at all community centres and libraries, or on the concussion awareness page.

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For more information:

Monica Sulej
Make Your Move Coordinator
905-845-6601, ext.3896
msulej@oakville.ca

Emma Murphy 
Senior Communications Advisor 
905-845-6601, ext.3096 
emurphy@oakville.ca


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Town launches Head Education “Let’s Play Safe” Concussion Awareness campaign