Oakville Transit celebrates more than three million rides in 2014

Monday, January 12, 2015 – for immediate release

Oakville Transit celebrates more than three million rides in 2014

Oakville Transit announced on January 12, 2014, that annual ridership surpassed three million rides in 2014, representing a 22 per cent increase in ridership since the transit system was redesigned five years ago. To celebrate this significant milestone, Oakville Transit is encouraging riders to participate in a special “Ride and Smile” photo contest on Twitter.

“We are delighted that a growing number of residents are recognizing that Oakville Transit offers a green and convenient way to travel throughout town and make connections to neighbouring public transit systems,” said Mayor Rob Burton. “This significant increase in annual ridership validates the commitment Council has made in supporting a safe, sustainable and accessible public transportation system.”

In 2009, Oakville Transit switched from a radial system primarily serving GO Train stations, to a grid system that carries riders along major roads, offers better connections with neighbouring transit systems in Mississauga and Burlington, and provides enhanced service to GO Train stations.

“Continual improvement is critical to maintaining rider loyalty and attracting new riders,” said Barry Cole, director of Oakville Transit. “We recently completed a review to guide the future design of our service, and will be introducing a number of exciting new improvements later this year including an Intelligent Transportation System that will allow riders to access personalized, real-time bus location and arrival information from their computer or mobile device.”

Ride and smile to win!

Oakville Transit riders can share in the three-million-rides celebration on Twitter. Riders are encouraged to take a “selfie” while riding Oakville Transit, and tweet it to @oakvilletransit with the hashtag #RideOakBus for a chance to win one of three $100 PRESTO cards. The contest promotion starts today and continues until Sunday, January 18, 2015. Winners will be notified via Twitter by January 20, 2015.

Oakville Transit has been providing safe and reliable public transit service since 1972. For contest details and more information on transit services in Oakville, visit the Oakville Transit website.

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Oakville Transit celebrates more than three million rides in 2014