Oakville Canopy Club launches Boston Pizza summer promotion

Tuesday, June 04, 2013 – for immediate release

Oakville Canopy Club launches Boston Pizza summer promotion

Fundraiser supports woodlands restoration projects to build and enhance Oakville’s tree canopy

The Town of Oakville with the support of Boston Pizza launched a summer promotion today to champion efforts of the Oakville Canopy Club. On Mondays and Wednesdays throughout this summer, Boston Pizza, Dorval location, will donate 15 per cent of lunch and dinner receipts to support the town’s woodland regeneration efforts to replace trees harmed by the Emerald Ash Borer (EAB).

Oakville Mayor Rob Burton along with the town’s Parks and Open Space staff joined Boston Pizza franchise owner Donna Corrigan to kick-off the campaign. “Protecting and enhancing our tree canopy for future generations is another way we’re creating a cleaner, greener town,” said Mayor Burton. “We are dedicated to reaching a 40 per cent urban forest canopy by 2057, and these community efforts and corporate partnerships are helping us achieve that goal.”

Residents dining at the Dorval Crossing location are encouraged to take part by leaving a copy of their lunch or dinner receipt in the Canopy Club receipt box on display. Proceeds from the promotion will be used to initiate tree plantings at one of the town’s designated woodlands parks this September.

Tree plantings are one of many ways in which the town’s Forestry staff are building and enhancing Oakville’s tree canopy in response to the devastating effects of EAB. Oakville has the most aggressive EAB management program in Canada, which includes a five-step plan: monitoring, community outreach, treatment, removal and replacement.

This month, healthy public ash trees on streets and in parks across Oakville are being injected with TreeAzin® to protect them against EAB infestation. In total, the town is treating approximately 5,700 municipal ash trees over the next 10 years. Approximately 2,500 ash trees will receive the treatment this year from the town’s service provider before the end of August. Dead and high-risk trees are being removed from streets, parks and woodlands for public safety and to curb the spread of EAB. Recently, the town completed woodlands restoration projects to replace cut trees at Perkins Passage Park and Cornwall Sports Park, funded in part through a grant from CN’s EcoConnexions From the Ground Up program.

The town launched the Oakville Canopy Club in 2011. This innovative community outreach program educates residents about EAB and the town’s treatment and replanting initiatives. Having made its way from Asia in 2002, EAB is a metallic green-coloured beetle that has eaten its way through more than 50 million indigenous ash trees in Canada and the United States. Its presence in Oakville was first confirmed in July 2008. To learn more about what Oakville’s doing to manage EAB visit the EAB page or follow Oakville Canopy Club on Facebook or Twitter.

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Oakville Canopy Club launches Boston Pizza summer promotion